BBC Inside Out Tesco Rip off Offers – Determined to Lose Big Spend Customers!

At 7.30pm tonight the BBC’s Inside Out programme will be broadcasting (also available on iplayer) of how Tesco customers are being ripped off as shelf advertised offers fail to convert at the checkouts due to the promotions having ended days, weeks or even months earlier! For instance ‘buy 1 get 1 free’, at the checkout can result in customers paying double the expected price in most of Tesco stores, as the BBC investigation showed 30 out of 50 stores tested demonstrating the issue of advertising promotions that do not convert at the checkout tills!
The Market Oracle

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